Ikaria Resort Wear Fashion Commercial
About Our Fashion Commercial Production:
The Tiger House Films team was approached by Lisa Storie, CEO of Ikaria Resort Wear, to produce a fashion commercial production for her debut collection of beautiful, luxurious coverups. Ikaria is a new luxury brand inspired by travels throughout the world to exotic coastal destinations such as St Tropez, Monte Carlo and the Caribbean.
Our fashion commercial production team partnered with the professional photography duo Melis+Dainon , who also took over the casting for this production and introduced the stellar hair and makeup team to us. We were truly fortunate to have had a creative partnership on this fashion commercial campaign with Melis and Dainon who brought not only creative talent to the table, but the sensibility and taste that is required to launch a new brand.
The models cast by Melis and Dainon for this production were Carola Remer from Marilyn Agency and Liz Mittra From Wilhelmina. Both models were stunningly beautiful and fit the look of the concept for the brand perfectly. The lead designer behind Ikaria, Dustin Trust applied his eye to not only the beautiful designs of the clothing, but also created certain set design elements such as the white fabric draped across the vertical driftwood seen in the photos and video.
The location that was chosen in Malibu was the Gesner Beach House also known as “the sandcastle” created by famed Malibu architect Harry Gesner in 1970. The location exudes a classic Malibu vibe and the rustic curves of the architecture create a perfect framework for any gorgeous media campaign.
Here is an article written on Harry Gesner: http://atlargemagazine.com/features/the-beach-boy/
Please find our fashion film along with Melis+Dainon’s Photos on the Ikaria website: https://www.ikariaresortwear.com/
For more of our current projects please visit our portfolio page here: http://tigerhousefilms.com/portfolio-2017/
Client: Ikaria Resort Wear
Agency: Tiger House Films
Production Company: Tiger House Films
Video Director: Jason Kent Carpenter
Photography Team / Casting: Melis+Dainon
Models: Carola Remer / Liz Mittra
Makeup Artist: Carissa Ferreri
Hair Stylist: Michael Kanyon