Tiger House Studios | New York Life AI Commercial Series
16.06.2026
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Tiger House Studios | New York Life AI Commercial Production
Tiger House Films’ AI studio; Tiger House Studios, partnered with PCA Agency to produce a series of AI commercials for New York Life Insurance, a unique and landmark AI commercial production that demonstrates what’s possible when cutting-edge generative tools meet experienced filmmakers.
This AI commercial production was created entirely by the Tiger House Studios creative team, combining deep production expertise with the latest AI media capabilities to deliver a polished, broadcast-ready series for one of the most recognized names in the insurance industry.
What makes this AI commercial production particularly significant is the caliber of the client and the creative challenge it represents. New York Life Insurance is a brand built on trust, legacy, and human connection — qualities that demand thoughtful, emotionally resonant storytelling. Our team approached this series not as a tech showcase, but as a genuine brand campaign, using AI production tools purposefully to serve the creative vision rather than define it.
Producing a multi-spot AI commercial series of this scope required meticulous pre-production planning. From concept development to final delivery, the Tiger House Studios team worked in close collaboration with PCA Agency to ensure each piece in the series felt cohesive, brand-aligned, and visually compelling. Every creative decision from visual aesthetics to pacing, was made with New York Life’s audience and brand identity at the center.
This AI commercial production highlights a core strength of Tiger House Studios: the ability to blend innovative AI-driven workflows with the storytelling sensibility of seasoned filmmakers. The result is a series of commercials that feel cinematic and human, not generated, a distinction that matters enormously for a brand in the life insurance space.
The New York Life AI commercial series represents a meaningful milestone for Tiger House Studios and reflects the growing demand for AI commercial production that goes beyond novelty. Brands want real results — compelling narratives, strong visuals, and content that connects with audiences. That’s exactly what this collaboration with New York Life Insurance delivered.
This project is a prime example of how AI commercial production, when led by experienced creative professionals, can expand what’s possible for brands, reducing production complexity while elevating creative output.
To explore more of our AI commercial work and full-service production portfolio, visit tigerhouse.studio or follow us on Instagram.
To see the full spots follow the link here: https://tigerhouse.studio/work/new-york-life-ai-commercial-series/
